1 – Introduction
2 – How in the World will the World Ever Accept Being “Marked”?
3 – From the Ancient Point of View
4 – “Mark” Counterfeits “Seal”
5 – Modern Secular Worship Service
6 – Surveillance and Persecution
7 – What’s in a Name?
8 – Ancient Business Model and Today’s
9 – Birth of the Barcode
10 – Re-calibrating Revelation 13:17-18
11 – The Riddle of 666
12 – Symbolic Significance of the “Number”
13 – 666: A Key Sign of the Times
14 – Conclusion
3 – From the Ancient Point of View
To get an idea of what the Apostle, and people in those days, understood by these terms “mark” and “name”, it may help to consider some different ways that “marks” are being used nowadays: a brand, for example, is the symbol for the name of a rancher who owns some cattle; a tattoo could represent the name of the individual to whom a slave belongs, or the name of the religion a person has joined; a logo or trademark is the symbol for the name of a business enterprise or trading establishment. And just as we do now with brands, tattoos, logos, etc., in John’s day too it was normal to identify the “name” of something or someone with a “mark”. In fact, it was a lot more common to use symbols and marks for naming things in those days because so few people knew how to read or write.
The common Hebrew word shem means “name”; but it was derived from a root word that meant “mark”:
Shem. . . “I regard this word as primitive. . . kindred to it is the root. . . to mark with a sign, to designate. . . sign, stigma [a mark pricked in or branded upon the body], mark with which anyone is marked” (from Gesenius’ Hebrew and Chaldee Lexicon to the Old Testament, pg. 832, originally published in 1847).
So in ancient Hebrew the word for “mark” gradually took on the meaning of “name” because marks were a common way for people to name themselves.
Now if we look closely at the passage (Revelation 13:16-18), in verse 16 John mentions only the ”mark”; so it is natural that the next verse 17 should go on to explain what “name” the “mark” is supposed to represent. And, of course, it happens to be the “name of the beast”. The verse also explains another function of the mark – buying and selling. So, for those who have received it, the mark does two things: it enables people to carry out commercial transactions and also identifies whom they belong to.
The close link between the mark and the name of the beast is not so obvious in some translations. The original Greek with literal translation looks like this:
Note: In the initial phrase “the mark the name of the beast, there is no word “or” between the words “mark” and “name”.
So, a useful translation might be,
The mark, which is the name of the beast (NIV, 1984 edition)
The mark, that is, the name of the beast (RSV, ESV)
The mark, (even) the name of the beast (ASV)
The mark, the name of the beast (WEB, Darby)
The mark, which is the beast’s name (ISV)
The mark of the name of The Beast (Aramaic Bible in Plain English)
The brand, which is the beast’s name (GW)
It is a minor mistranslation in some Bible versions to add some undue emphasis to the “name” by inserting the word “or” between “mark” and “name”:
“the mark, or the name of the beast” (KJV)
Elsewhere, the King James Version translates other similar phrases without inserting the word “or”. For example, “the name of the city of My God, which is New Jerusalem”. (Revelation 3:12) In addition, in Revelation 14:11 there is the phrase “mark of his name”, showing that the “name” belongs to the “mark” and should not be treated as something separate from the “mark”. (There is a reason why translators in the past tended to favor the “mark or name” translation rather than the “mark which is the name” translation, and that will be discussed further on.)